Your Brand, Your Story: Building Connections that Sell - April 16 HAC

Registration for April's Homespun Artist Collective: Your Brand, Your Story: Building Connections that Sell, a WORKSHOP with Lara Cornell!

Thursday, April 16, 2026

5:30-7:30pm

At Meraki Community Center

100 W 46th St, Minneapolis

Workshop Details:

In this interactive workshop, we’ll break down what brand strategy really means for artists and makers. You’ll learn how to uncover your authentic story, align it with your values, and communicate it in a way that draws people in and makes them feel like they’re part of something bigger.

Through small group brainstorming and hands-on exercises, you’ll leave with a clear understanding of how to build a brand that’s truly YOU-one that resonates with your audience, builds trust, and inspires them to support your work.

• Your brand is YOU—align it with your story, values, and passion.

• Think like a curator—add what enhances your story, remove what distracts.

• Connect authentically—share your story to build genuine relationships.

• Create meaning—invite your audience to be part of something bigger.

• Communicate clearly—use design and storytelling to make your booth memorable.

If you'd like to discuss a sliding scale fee, please email us at hello@homespunevents.com